Hold up, hold up… this beat came from Pharrell Chad Hugo!

[Video]
[7.17]
[7]
Ian Mathers: This is what the doubters look like right now.
[8]
Claire Davidson: A hip-hop song with a sub-two minute runtime will always feel like something of a thought experiment, but it speaks highly of Leikeli47 and Tierra Whack that both rappers manage to deliver verses on “Jumpupw!nya” that don’t sacrifice personality or wit for the sake of brevity. Leikeli47 is the more bracing of the two, Tierra Whack the more playful, but both women construct their bars around the same operating principle: that they are the subjects of admiration, not imitation, and their ability to retain dynamism within the song’s tight constraints is an apt demonstration of this. Yet the two are so convincing in their laser-point precision that the track almost feels empty without a greater climax, especially considering the busy fervor of Chad Hugo’s beat, all gritty percussion knocks and siren-wail synths. The track feels so celebratory; why deny us the party before it can even start?
[7]
Will Adams: I was going to dock a point for being too short, but what Chad, Tierra and Leikeli47 pack into “Jumpupw!nya”‘s 1:47 run-time is appealing enough to let it slide. I’m reminded of Rye Rye’s “Bang,” which also couched its confident rapping in a blustery drumbeat that doesn’t let up. A quick energy burst.
[7]
Nortey Dowuona: To quote @kevinsosamusic: Ain’t no more Neptunes so Chad’s the whole solar system. Tierra and Leikeli47 sound great, too.
[8]
Iain Mew: This works much better as a showcase for some rather whizzy production than as a song. Tierra Whack & Leikeli47 both work with it well enough, but nothing of what they say sticks (okay, maybe “I just might crash/#bandicoot”) and it doesn’t seem like that was the point. The point is the whinnying and crunching and yep, that’s some cool whinnying and crunching.
[6]